Reach new pool owners before your competitor knows they exist
Pool Runs surfaces recently-sold homes with pools the moment they close, verified owner contact, scored and route-ranked, so you reach the new owner before anyone else does.
Homes close every day.
You'll know first.
Pick your market and the feed fills with this week's closings, verified, scored, and route-ranked. Sorted freshest-first, so your next call is always the highest-intent one.
Homes with pools nearby
9
Total leads
8
Pool homes
6
Near a route
6
Hot leads
Sorted freshest first
Updated 14 min ago
Dana & Marcus Reyes
Janet & Paul Osei
Priya Nadkarni
Diego Marin
Recency is the product
Filter by sold within 7, 14, 30, 60, 90, or 180 days. The tighter the window, the higher the intent, and freshness lifts the score.
Verified, not a cold list
MLS-confirmed sale, a confirmed pool on the property, and a skip-traced, owner-occupied contact. No wasted dials.
Ranked by your routes
Leads near your existing stops rank higher, so you grow density and revenue per mile, not windshield time.
A brand-new owner needs help, at the exact moment of need
This isn't cold prospecting. The day they get the keys, a new owner has a real, immediate problem. Fresh Movers puts you in front of them while the intent is at its peak, not weeks later, when a competitor has already won the account.
See how a lead becomes a route stopThe seller's pool service is gone
There's an open slot on the schedule, today.
The water's starting to turn
They need a fix before it becomes a green pool.
They don't know the equipment
Pump, filter, heater, all a mystery to them.
No relationship with anyone yet
First credible pro to call earns the account.
You're the answer, and you got there first.
Four checks clear
before a lead reaches you.
No wasted dials on renters, LLCs, or homes without a pool. Every Fresh Mover is a confirmed sale, on a property with a confirmed pool, owned by a real person you can actually reach.
Dana & Marcus Reyes
1428 Aviary Ln · Scripps Ranch
MLS-confirmed sale
Pulled from live MLS records, not a stale list
Pool confirmed on the property
We verify there's actually a pool before it's a lead
Owner contact skip-traced
Verified mobile, landline, email and mailing address
Owner-occupied, not an LLC
Filtered for real homeowners, not corporate buyers
Mobile
verified
verified
Mailing
on file
MLS sale + visually confirmed pool
No guessing whether the home even has a pool.
Skip-traced, verified phone & email
Reach the owner directly, on the first try.
Owner-occupied filter
Excludes corporate and LLC buyers automatically.
Owner flags
High-equity, cash-buyer, senior-owner, inherited.
One number tells you
who to call first.
Every Fresh Mover blends four signals (buyer quality, reachability, freshness, and route proximity) into a single 0–100 score. Anything 75 or above is a hot lead. Hover a signal to see how it's weighted.
Composite score
94
Buyer quality
+28 / 30High-equity, cash-buyer and owner-occupied signals from the sale record.
Route-aware by design
Leads near your existing stops rank higher, so you grow density, more revenue per mile, not more windshield time.
Work your leads
however you think.
Feed, Table, Map, and Kanban. The same leads, four views. Save a search, re-run it monthly, and track every mover from new sale to recurring account. It's a CRM built for movers.
Dana & Marcus Reyes
Priya Nadkarni
The Okafor Family
Steve Lindqvist
Compliance, built in
DNC warnings surface before you dial, and known TCPA litigators are auto-disqualified, lowering legal risk versus scraping or buying lists.
On the federal DNC registry
FlaggedKnown TCPA litigator
Auto-removedPay only for delivered leads
Transparent, predictable cost per acquisition, not a subscription to a list you can't verify.
One new account often pays for the whole subscription
Track potential, weighted, and realized revenue as leads move through your pipeline. When a mover says yes, convert them to a customer in one click, contact info and address flow straight into scheduling.
One-click convert to customerNew accounts won / month
8Illustrative, at ~$165 average monthly account value. Your numbers depend on pricing and close rate.
“I run Fresh Movers against the routes I'm already driving and call the new owners the week they close. Nine times out of ten the seller already cancelled the service and the pool's starting to turn, so I'm just the first person who shows up. Almost every account I picked up this spring came off that list, and they're all within a couple miles of stops I was already making.”
9
New accounts this spring
2 mi
From the routes I run
1st
To reach most new owners

James
Owner · Next Level Pool Service
Fresh Movers, answered
Fresh Movers is the timing play
Here's how it fits the rest of your operation, from finding pools, to running the route, to keeping the customer.
Reach the next new owner first.
Start a saved search for your area, see this week's fresh movers, and make the first call. 30-day free trial, risk free.
Includes lead credits · Cancel anytime · Setup in under 2 minutes